I’m in Austin, but you don’t need to be.

I provide user experience design and strategy support to agencies, development shops, and companies of all sizes and all locations.


At the helm of StandOut UX is Tori Breitling, a UX design veteran whose career on the web started as a Senior Designer at Excite.com. After holding design positions at the CobaltGroup and Homeaway, she began her independent design career in 2007. Since then she’s contributed to successful projects for brands such as UPS, 7-Eleven, Marriott, Movember, PayPal, OpenText, Michaels Craft Stores, HomeAway and many others, designing across web, native and mobile platforms–including connected cars.

An irrepressible self-starter, Tori took the reins of the Austin IxDA in 2009, and has since built it into an active community with over 1700 members. Twice a year she organizes free UX office hours with Vito Miliano during StartUp Week in Austin, which provides free 30-minute consultations to any startup that signs up. (This practice ended in 2015)

In her spare time, Tori experiments with permaculture in her garden, and practices her woodworking skills in the workshop she built herself.

A Partial List of Clients


  • Process 39
  • 97West
  • Slide UX
  • T3


  • HomeAway
  • Wisegate
  • FoodontheTable
  • Nancy Duarte
  • Winn-Dixie
  • Sunni Brown
  • Volusion
  • XTime

Development Shops

  • AdaptDev
  • Exhilent Mobile Development

"Thank you. I know you’ve wrapped up most of your tasks, but I didn’t get a chance to thank you for your help. You were a great addition to the team. We’ve dealt with other UX people/teams in the past and haven’t had the best results. We will definitely contact you in the future."

− Cy Huckabee, CEO and Founder of Adaptdev

"Tori joined our project at Vignette at a time-critical phase and ramped up quickly within a technically complex environment. She quickly and independently integrated herself within the team, establishing great working relationships with developers immediately."

− Tony Haverda, UX Manager, OpenText

"As a team grounded strongly in lean-startup, we needed UX guidance from someone who would rapidly iterate and experiment with us to solve some tough activation problems. Tori jumped in the deep end with us right away, with a pragmatic perspective that solved some immediate problems as well as setting a new direction for our user experience."

− Steve Sanderson, VP Development, Food on the Table

"She not only did a great job, she brought experience, creativity, and fun to the process. I am delighted with the output of Tori’s design work for Wisegate – she managed to design an interface that is simultaneously sophisticated and simple."

− Sara Gates, CEO Wisegate Inc.

"Tori was crucial to the success of the project that we worked together on. She brought great insight and leadership to the elements for while she was responsible. All of the partners on the project benefited from her input, guidance and leadership. We all look forward to working with her again."

− Russ LeBlanc, Managing Director at 97 Degrees West